Negative Keywords in Google AdwordsOne of the most important tasks in a PPC account is to check which searches your ad is displayed. Google Adwords and Bing Ads will...
PPC For E-CommerceE-Commerce clients are my favorite PPC clients. I can compare the results before and after I start managing the account and show the...
Adwords Smart Bidding vs. Manual BiddingLast week Google announced the introduction of Adwords Smart Bidding, an improvement on their automatic bidding. This allows advertisers...